Go-To-Market Strategy & Execution

I Build the Engine.
You Win the Race.

Your product is built to win — but even the best car on the grid needs a race engineer to dial in the setup, read the conditions, and call the strategy. I'm the GTM engineer who gets you off the starting line and keeps you pulling ahead, lap after lap.

AGNB pixel art racing driver mascot

Full-Stack GTM Engineering

From the strategy layer to the technical build — every piece of your go-to-market motion, designed to compound.

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GTM Strategy & ICP Development

End-to-end go-to-market planning — from defining your Ideal Customer Profile with firmographic and intent data to mapping buyer journeys, positioning, and the playbooks your team needs to execute.

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Workflow Creation & Automation

Design and build the operational workflows that power your GTM engine — lead routing, enrichment sequences, outreach triggers, and the connective tissue between your tools that eliminates manual work.

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LinkedIn & Paid Media

Strategy, creative, and hands-on management for LinkedIn Ads — audience building, ABM targeting, campaign optimization, and reporting tied directly to pipeline.

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GTM Automation & Data Ops

Automated enrichment, scoring, and routing in Clay and beyond — turning raw signals into qualified, research-grade leads that feed your CRM and outreach tools at scale.

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CRM & Revenue Ops

Architect CRM systems that reflect your real sales process — clean data, clear stages, and reporting that tells the truth about pipeline health.

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GTM Analytics & Attribution

Dashboards and attribution models that connect marketing activity to revenue. Know what's working, what's leaking, and where to double down.

Choose Your Racer

Three ways to work together — pick the engagement that matches your starting grid.

Qualifying
GTM Audit
Starting at $5,000
A deep diagnostic of your current GTM motion. Find what's working, what's leaking revenue, and where the quick wins are hiding.
What's Included
Full-funnel GTM assessment
CRM & tech stack audit
ICP & targeting review
Channel & messaging analysis
Prioritized action plan with quick wins
Executive readout & recommendations
Championship
Ongoing Partnership
Starting at $5,000 / month
An embedded GTM partner who operates alongside your team — iterating, optimizing, and scaling what works lap after lap.
Everything in Race Season, Plus
Ongoing campaign management & optimization
Monthly strategy sessions & pipeline reviews
Continuous Clay workflow iteration
A/B testing & conversion optimization
New channel expansion & experimentation
Dedicated Slack channel & async support
Quarterly business reviews & roadmap

Strategist. Builder. Operator.

Richard — pixel art portrait in AGNB racing suit

Over a decade in marketing — and I've driven every lap of it. I started in creative, moved into performance marketing, scaled into growth, and now operate at the go-to-market level. That journey means I don't just understand one piece of the funnel — I understand the entire landscape, from the first impression to the closed deal and everything in between.

I've spent my career at the intersection of sales, marketing, and revenue operations — building go-to-market motions that turn ambiguity into pipeline and pipeline into closed revenue. I work at the strategic level, defining ICPs, mapping buyer journeys, and architecting the systems that support growth. But I also roll up my sleeves: I'll build your Clay workflows, configure your CRM, design the automation, write the ad copy, launch the LinkedIn campaigns, and create the workflows that keep your funnel compounding.

When you work with me, you get a collaborator who can present the board-level narrative and then go build the thing that delivers on it. I've managed complex CRM implementations, designed data enrichment architectures, run LinkedIn Ads programs tied to real pipeline metrics, and developed account-based strategies for teams that need to be surgical about who they go after and how.

That's the AGNB difference — no hand-waving, no slide decks that collect dust, no brakes. Just a growth engine with someone who's been in the seat long enough to know every turn on the track.

Go-To-Market Strategy Workflow Creation GTM Automation Clay Workflows CRM Architecture LinkedIn Ads Revenue Operations ICP Development Account-Based Marketing Data Enrichment

Ready to Hit the Track?

Whether you need a quick diagnostic or a long-term co-pilot, let's have a real conversation about where your GTM stands and where it needs to go. No pitch decks, no pressure — just growth talk.

Book a Free Consultation